Registration: $120

An annual community event featuring university and industry research and dialogue that addresses important business and industry issues and trends throughout the region and state. 

Speakers/Topics


CAPTIVATING THE CREATIVE CLASS

Achieving Regional Growth Through a More Vibrant and Diversified Workforce
Wed., April 5, 2017  |  7:30-11:00 AM  |  Holiday Inn (549 S Rock Rd, Wichita, KS 67207)
(Breakfast served at 7:30 AM)

WHO IS INCLUDED AMONG THE CREATIVE CLASS?

SUPER-CREATIVE CORE:

This group includes a wide range of occupations (e.g. science, engineering, education, computer programming, research), with arts, design, and media workers forming a small subset. The primary job function of its members is to be creative and innovative.

CREATIVE PROFESSIONALS:

These professionals are the classic knowledge-based workers and include those working in healthcare, business and finance, the legal sector, and education. They "draw on complex bodies of knowledge to solve specific problems" using higher degrees of education to do so.

As defined by Richard Florida, American economist and social scientist

SPEAKERS

Dr. Timothy Craft

BIO
DR. TIMOTHY CRAFT
Associate Professor and Director
Koch Global Trading Center
W. Frank Barton School of Business
Wichita State University

THE CREATIVE CLASS AND THE FUTURE OF WICHITA

A conversation about the creative class, economic development, and implications for the future
 

Dr. Sai Srithongrung

BIO
DR. ARWIPHAWEE (SAI) SRITHONGRUNG
Associate Professor of Public Administration
Hugo Wall School of Public Affairs and Administration
Wichita State University

THE VALUE OF ARTISTS TO THE LOCAL ECONOMY

Exploring one component of the creative class, artists, and the impact they have on the economy
 

Jeremy Hill

BIO
JEREMY HILL
Director
CEDBR
W. Frank Barton School of Business
Wichita State University

MODERATOR

Facilitating the Discussion
and Providing Key Insights

 

PANEL DISCUSSION

BIO
DR. GERY MARKOVA, Ph.D.
Associate Professor
W. Frank Barton School of Business
Wichita State University

PANEL
MODERATOR

 

BIO
JEFF WEIFORD, AIA
Vice President
GLMV Architecture

GLMV
ARCHITECTURE

 

BIO
LÉAH LAVENDER
Talent Specialist
Greater Wichita Partnership

GREATER WICHITA
PARTNERSHIP

 

BIO
JENNIFER HUGHES
Director of Human Resources
High Touch Technologies

HIGH TOUCH
TECHNOLOGIES

BIO
JENNIFER RYGG
Designer
Rygg Design

RYGG
DESIGN

ADDRESSING EMPLOYERS

  • Developing a talent pool
  • Attracting the “Creative Class”
  • Remaining competitive with financial/non-financial benefits
  • Adjusting to cultural incongruencies

INTRODUCING THE CREATIVE CLASS

  • Discussing why social diversity is important
  • Identifying unique strengths
  • Understanding workplace preferences